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Day Trading Attention: How to Actually Build Brand and Sales in the New Social Media World by Gary Vaynerchuk [Hardback Book]
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Day Trading Attention: How to Actually Build Brand and Sales in the New Social Media World by Gary Vaynerchuk [Hardback Book]

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HarperCollins
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4.7
25 global reviews
user41007644742
Purchased on TikTok
The book is in great shape and arrived with care. I prefer physical learning materials to have on hand and guarantee accessibility. I like that the book provides all the information you need in one place. I look forward to indulging myself in the wisdom of Gary and updating my review afterwards.Item: DefaultSeptember 14, 2024
Fearless Female đź’•
Purchased on TikTok
Loving this book already, only in the 3rd chapter but so much knowledge and insight
Item: Default
Item: DefaultJuly 17, 2024
codeandcontrol
Purchased on TikTok
Love this book. This book has helped me learn a lot too with content creating and understanding it. Product quality: Great.Item: DefaultMay 20, 2025
About the product
Details
Dangerous Goods Or Hazardous MaterialsNo
AuthorGary Vaynerchuk
LanguageEnglish
Year2024
Number Of Pages272
PublisherHarperCollins
Isbn/Issn9780063317598
Description
New York Times and USA Today Bestseller “One thing I've learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them.” — Michael Rubin, CEO of Fanatics   In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media. In his 2013 bestseller Jab, Jab, Jab, Right Hook, Gary Vaynerchuk showed the world how to create winning content for underpriced attention channels. But since then, new platforms have emerged, others have become less relevant, and algorithms are incentivizing new styles of content. New skills are necessary to create advertising that builds brand and sales. In his latest book, Vaynerchuk argues that today’s fast-growing businesses, brands, content creators, and influencers have one thing in common: They mastered storytelling in areas of underpriced attention, which predominantly exists across a handful of social media platforms. Informed by 20+ years of business and marketing success, he contends that the biggest transformation and opportunity is the “TikTokification of Social Media.” Increasingly, platforms are distributing content based on what users are interested in, rather than who they follow. In Day Trading Attention, Gary offers detailed advice on how small businesses, large corporations, and creators can:·Understand attention—what it is, where it is, where it’s underpriced, and how to leverage it·Produce relevant, strategic content ·Use modern advertising platforms to build brand and grow sales in today’s rapidly changing environment Publisher: HarperCollinsISBN/ISSN: 9780063317598Number of Pages: 272Year: 2024Language: EnglishCover Type: Hardback Book
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